RIVIERA REVISITED

For Spring-Summer 26, Ron Dorff explores the spirit of the French Riviera of the 60s and 70s. A natural yet refined atmosphere defines the mood. The spring look is retro, expressed in deep red, off-white and navy hues, articulated through timeless striped patterns inspired by vintage beach loungers and parasols.  A sharp, athletic silhouette designed to accompany every moment of summer — from the port to beach, from bright mornings to incandescent late afternoons. The early summer palette embraces bold contrasts: deep red, deep green accented with white for a sport-chic allure, intense espresso brow, sandy beige and touches of vibrant red.  At the height of the summer, the blues intensify — French royal blue and vivid turquoise — capturing the radiant energy of the Riviera. Swimwear takes center stage in multiple styles, colors and prints, complemented by cotton tank tops, terry shorts and linen shirts. The Ron Dorff man embodies a vibrant, elegant and resolutely contemporary summer — at the crossroads of sport and style.